Luria for info products

More buyers per launch, without touching your ads

Measured against a held-out control.Or you don't pay.

Split tests on your sales page, measured on your sales.

The first test we'd run on the headline and the first screen

The same page twice. One block different. Your traffic decides, and the control never changes.

Control and variant run at the same time, on the same traffic, so the difference between them is the variant and nothing else
The leak

Long pages hide their weakest section.

A VSL or long-form letter has one section doing most of the losing. Ad data only sees the page as a whole, so that section survives launch after launch.

The section we box first on a sales page
The test

Your launch traffic decides.

Luria writes a headline and first-screen variant, then splits your launch traffic between it and the page as it is.

Sticky assignment: one visitor, one side, always
The proof

Sales, tied to the variant that was live.

Shopify orders count automatically. On any other checkout, one line on your thank-you page ties the sale to the variant.

Promoted only above 95% with 200+ sessions per arm
One question

My page is a custom VSL. Will this work?

Yes. Luria patches only elements it can match safely, caps at five nodes per selector, and skips a variant rather than forcing it. Nothing is injected into the video.

The Luria guarantee

Your conversion rate grows against a held-out control. Or you don't pay.

Script install on any page builder. First five attributed conversions free.