Luria vs Shoplift
Shoplift is a Shopify-native A/B testing app where you build theme, template, content and price tests inside the Shopify theme editor, with AI test ideas. Luria is done-for-you: it writes new versions of your pages, tests them against your current page as a held-out control, moves traffic to the winner and measures the lift on real orders. Pick Shoplift if you want to design every test yourself; pick Luria if you want the testing done for you.
Luria vs Shoplift at a glance
| Luria | Shoplift | |
|---|---|---|
| Who builds the test | Luria writes the versions and launches them | Mostly your team |
| How a winner is judged | Real orders, sign-ups or booked calls vs a held-out control; kept at 95% certainty | Depends on how you set up goals |
| Platforms | Shopify app, or one script tag on any site | Shopify |
| Pricing | Published, by monthly visitors, from $79/month; first 20 tests free | See Shoplift pricing |
| Guarantee | Lift in 60 days or that period's fees back (conditions apply) | Check their terms |
What is Shoplift?
Shoplift is a Shopify-native A/B testing app where you build theme, template, content and price tests inside the Shopify theme editor, with AI test ideas. It suits Shopify teams who like to build tests themselves in the theme editor, including whole-theme tests.
Where Shoplift is stronger
- Tests are built inside Shopify's own theme editor, so it feels native to Shopify teams
- Whole-theme and template tests, useful before a redesign goes live
- An established Shopify App Store listing with many reviews
Where Luria is different
- Luria writes and launches the versions itself; you approve the first one, then it keeps testing
- Not Shopify-only: the same tag runs on any site, plus booked-call, SaaS and info-product goals
- Traffic moves to the better version while the test runs, so losing versions cost less
- Lift is promised against a held-out control in 60 days, or that period's fees come back
Who should pick which?
Pick Shoplift if you have someone who enjoys planning experiments and wants tests are built inside Shopify's own theme editor, so it feels native to Shopify teams.
Pick Luria if you want more of your visitors to buy without hiring a CRO team: it writes the versions, runs the tests, keeps the winners and shows the gain against your old page.
Questions
Is Luria cheaper than Shoplift?
Luria publishes its prices: $79 a month up to 10,000 monthly visitors, up to $10,999 for 2 to 5 million, first 20 split tests free. Shoplift's current prices are on its own pricing page; compare them at your traffic level.
Can I switch from Shoplift to Luria?
Yes. Add the Luria Shopify app or one script tag, then turn off your old tests so two tools do not change the same page. Luria keeps your current page as the control, so nothing is lost while it learns.
Can I use Luria and Shoplift together?
You can, on different pages. Avoid running both on the same page at once: two tools changing the same element make both results unreliable.